Pura Vida Puka Shell Choker
Pura Vida Puka Shell Choker

Pura Vida Puka Shell Choker

Regular price£24.00
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    About Pura Vida Pura Vida are a B corp registered company who create beautiful jewellery with the environment in mind. As well as this they run many charity initiatives to give back, so far they have donated 3.5 Million dollars to charitable causes!

    Founded in Costa Rica by two Californians Griffin and Paul, they came across two artisans named Jorge and Joaquin, whose colorful handcrafted bracelets captured the simple beauty of Costa Rica. Sadly, Jorge and Joaquin were struggling to survive on their artisan wages, living with their family in a single room with three beds. Desperate to find some way to help, Griffin and Paul asked the artisans to make 400 bracelets to take home with them.

    Back Home in San Diago they put the bracelets on display in a local boutique, selling out ompletely within just a few days. And it hit them: These pieces were more than just simple friendship bracelets. They were a movement that celebrated the simple things in life—or “Pura Vida,” as Costa Ricans would call it. Translating to “pure life” in Spanish, “pura vida” is more than just a saying. It’s a lifestyle of sorts. One that’s all about enjoying life’s little pleasures, slowing things down and living life to the fullest.

    Here at Freedom To Explore we love the ethos behind ' Pura Vida' and we are excited to share this brand with you!

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    About Pura Vida

    Pura Vida is a lifestyle brand founded in 2010 that offers a wide range of handmade bracelets, jewelry, accessories, and apparel. The brand takes inspiration from the vibrant culture and beautiful landscapes of Costa Rica, where its founders started selling bracelets to support local artisans. Pura Vida is committed to creating positive change through its charity partnerships, donating a portion of its proceeds to various causes. The brand has grown to become a symbol of a laid-back, free-spirited lifestyle, representing the simple joys and appreciation for life's natural beauty. Pura Vida products are known for their colorful designs, quality craftsmanship, and commitment to social and environmental responsibility.

    Pura Vida Simple Adventure Crop T-shirt

    Jewellery Care

    1. Avoid exposure to water: Remove your jewelry before swimming, showering, or participating in water-related activities to prevent tarnishing or damage.
    2. Store properly: Keep your jewelry in a dry, airtight container or pouch when not in use to minimize exposure to moisture, air, and sunlight.
    3. Avoid chemicals: Avoid contact with harsh chemicals, such as perfumes, lotions, and cleaning agents, as they can cause discoloration or damage. Apply these products before wearing your jewelry.
    4. Clean gently: Use a soft, lint-free cloth to gently wipe your jewelry and remove any dirt or oils. Avoid using abrasive materials or harsh cleansers that can scratch or damage the surface.

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